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Answer a few questions to build your investment strategy

2

We analyze

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The onboarding process is digital for your convenience

3


Fund your account
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Review your portfolio allocation and start

4

For illustrative purposes only. Actual onboarding may vary by account type. All investments carry risk. See firm brochure for details.

For illustrative purposes only. Does not reflect actual client holdings, account performance, or market activity.

5

Managed Assets (USD) as as of date, subject to change.

100

Digital Account Opening Process

500

Available Assets

Start today with U.S. Cherry

Easy, intuitive, and transparent experience

It is very simple, start in just 4 steps, all done digitally.

With our Automated Investing Account, you can diversify among ETFs that include large-cap companies such as Apple, Amazon, Coca-Cola, McDonald’s, and many more.

Your Investments with U.S. Cherry

You control your cash

Your funds are held by Interactive Brokers and Charles Schwab, custodians trusted by many investors. Charles Schwab manages approximately $9.92 trillion in client assets, while Interactive Brokers holds around $541.5 billion. These firms are responsible for safeguarding your cash and investments. Even if something unexpected were to happen to U.S. Cherry, your funds would still be accessible at Interactive Brokers or Charles Schwab, as they are separate from our company’s assets.¹

¹ AUM figures are as of October 2024 for Charles Schwab and September 2024 for Interactive Brokers.

SEC registered

U.S. Cherry is registered as an Investment Adviser with the Securities and Exchange Commission (SEC). Registration with the SEC does not imply a certain level of skill or training but reflects our obligation to comply with regulatory requirements designed to protect investors.

Data Security Measures

We prioritize the protection of your personal and financial information by implementing security measures, including encryption and two-factor authentication. Our protocols are designed to help safeguard your data and maintain the security of your transactions.

Digital Access

U.S. Cherry offers digital access to your account through our online portal, available on both mobile and desktop devices. Through the portal, you can view your account details and monitor your investments in real time. Access is provided subject to standard operational conditions.

If you want to invest, look at the examples

U.S. Cherry can help you find the right balance between stocks and bonds based on your investment goals and risk tolerance, explore the following ones as examples:

Conservative

Conservative portfolios prioritize low-risk assets like government bonds and blue-chip stocks, suited for risk-averse investors with a focus on capital preservation.

100% bonds

Model Returns
(1926-2021)

Average annual return: 6.3%
Best year (1982): 45.5%
Worst year (1969): -8.1%
Years with a loss: 20 of 96

20% stocks / 80% bonds

Model Returns
(1926-2021)

Average annual return: 7.5%
Best year (1982): 40.7%
Worst year (1931): –10.1%
Years with a loss: 16 of 96

30% stocks / 70% bonds

Model Returns
(1926-2021)

Average annual return: 8.1%
Best year (1982): 38.3%
Worst year (1931): –14.2%
Years with a loss: 18 of 96

Balanced

Balanced portfolios mix stocks and bonds for moderate risk and growth, suitable for those seeking both income and capital appreciation.

40% stocks / 60% bonds

Model Returns
(1926-2021)

Average annual return: 8.7%
Best year (1982): 35.9%
Worst year (1931): –18.4%
Years with a loss: 19 of 96

50% stocks / 50% bonds

Model Returns
(1926-2021)

Average annual return: 9.3%
Best year (1982): 33.5%
Worst year (1931): –22.5%
Years with a loss: 20 of 96

60% stocks / 40% bonds

Model Returns
(1926-2021)

Average annual return: 9.9%
Best year (1933): 36.7%
Worst year (1931): –26.6%
Years with a loss: 22 of 96

Growth

Growth or “Aggressive” portfolios focus on high appreciation potential, suitable for long-term investors comfortable with risk. Income is not the main aim, more volatility is to be expected.

70% stocks / 30% bonds

Model Returns
(1926-2021)

Average annual return: 10.5%
Best year (1933): 41.1%
Worst year (1931): –30.7%
Years with a loss: 23 of 96

80% stocks / 20% bonds

Model Returns
(1926-2021)

Average annual return: 11.1%
Best year (1933): 45.4%
Worst year (1931): –34.9%
Years with a loss: 24 of 96

100% stocks

Model Returns
(1926-2021)

Average annual return: 12.3%
Best year (1933): 54.2%
Worst year (1931): –43.1%
Years with a loss: 25 of 96

U.S. Cherry uses Vanguard products but does not own or produce Vanguard materials. They are used for educational and informational purposes only. All rights to these materials belong to Vanguard. Our use is not an endorsement. Please read all disclosures before investing.

“The single greatest edge an investor can have is a long-term orientation.” – Seth Klarman

Simple Straightforward Fees

$100 to $2,999 USD

0% Annual

$3,000 to $19,999

1.5% Annual

$20,000, to $499,999

1.10% Annual

$500,000 to $9,999,999

0.85% Annual

$10,000,000 to $24,999,999 USD

0.70% Annual

^Advisory fees are debited monthly in arrears.

A simple place to start

Getting started with investing doesn’t have to feel complicated. Take the first step when you’re ready.

 

Make investing part of your everyday

Ready to be part of U.S. Cherry?

  • Open your account digitally.
  • All accounts are opened in your name with Interactive Brokers and Charles Schwab.

  • With U.S. Cherry’s digital financial solutions, you get the experience without the complexity.